Coatings & Adhesives of Neodymium Magnets Neodymium magnet is also called the NdFeB magnet. The BHmax of this magnet is greater than that of the samarium cobalt magnet. It is also the most commonly used rare earth magnet. Neodymium Magnets are widely used in electronic products, such as hard drives, mobile phones, earphones, and battery-powered tools. In